Year: 2020

Wake Up! Multicultural is Table-Stakes 1

Wake Up! Multicultural is Table-Stakes

I still remember entering the US in Miami when I first came to study at Texas A&M in 1998. At Miami’s International Airport, you…


Bunny going out of magicians hat

As You Can Imagine, SEO Isn't Magic

One of the biggest desires for businesses worldwide is being at the top of the search results. It doesn’t matter if you’re a…


SEO and content strategy are the key to differentiate from the competitor

ABM or Inbound? Doesn't Matter You Still Need SEO

Some years back, a new executive came and led the move from a classic sales organization to an ABM go-to-market strategy. It was an…


Finding a right solution takes research and proof

The User is the Algorithm

At the beginning of the pandemic, an executive consulting firm hired me to audit their website and provide recommendations, something…


Think Big Shop Small. Incentive for local SEO

My Journey Into Local SEO in South Florida

The success of an SEO professional highly depends on being curious, always be learning, testing, and more importantly, sharing experiences…


creando marca con Google

Utiliza a Google para mejorar la experiencia de marca

Alguna vez te has preguntado ¿por qué los resultados de Google tienen la respuesta en el momento preciso en el que la necesitamos? Resulta…